Course detail
The Artist in Gallery and Museum Practice 1
FaVU-VUGMPAcad. year: 2023/2024
Students will learn about the everyday aspects of art institutions' functioning; this knowledge is essential for the artist in working on concrete projects and relating to the audiences. Students will acquire hands-on knowledge useful in interacting with galleries and museums which can be understood as clients with specific needs. Students will learn about the institutional infrastructure and will meet and have discussions with the individual department representatives (management, marketing, PR, curators, etc).
Language of instruction
Number of ECTS credits
Mode of study
Guarantor
Entry knowledge
Rules for evaluation and completion of the course
Attendance compulsory.
Aims
Students will get practical knowledge about the working of museums and galleries and will understand these institutions as clients with specific needs.
Study aids
Prerequisites and corequisites
Basic literature
Ladislav Kesner, Marketing a management muzeí a památek. Praha: Grada 2005
Ladislav Kesner, Muzeum umění v digitální době. Vnímání obrazů a prožitek umění v soudobé společnosti. Argo a Národní galerie v Praze 2000.
Mária Orišková (ed.): Efekt múzea: predmety, praktiky, publikum. Antológia textov anglo-americkej kritickej teórie múzea, Bratislava 2006
Muzeum umění & společnost, Sborník Muzea v Benešově 2005/2 (ed.Tomáš Fassati).
Recommended reading
Kaliopi Chamonikola, Muzeum jako proměnlivá scéna, Bulletin Moravské galerie v Brně, 58/59, 2003, s. 34 – 39.
Ladislav Kesner, Marginální role muzea v české společnosti: neměnná a (ne)změnitelná?
Radek Horáček: Galerijní animace a zprostředkovávání umění. Brno, CERM 1998.
Sborník z konference Muzeum a změna, Praha 2003, s.107–14.
Classification of course in study plans
- Programme VUB Bachelor's
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-VT , 1 year of study, winter semester, elective
branch VU-VT , 2 year of study, winter semester, elective
branch VU-VT , 3 year of study, winter semester, elective
branch VU-VT , 4 year of study, winter semester, elective
branch VU-IDT , 1 year of study, winter semester, elective
branch VU-IDT , 2 year of study, winter semester, elective
branch VU-IDT , 3 year of study, winter semester, elective
branch VU-IDT , 4 year of study, winter semester, elective - Programme VUM_B Bachelor's 2 year of study, winter semester, compulsory-optional
Type of course unit
Lecture
Teacher / Lecturer
Syllabus
1. The origins of the museum, its social context and basic museum functions with particular reference to the structure of state, regional and municipal institutions
2. History of the world's most important museum and gallery collections, characteristics of leading domestic public institutions and art collections
3. Collections and their management a) records, documentation, legislation, internal and external standards (statutes, collection management guidelines, code of ethics, international museum and gallery standards) b) conditions for collections, their security, care of collections, storage, environmental parameters, conservation, restoration
4. models of museums and galleries' founding functions, management and financing (a) Characteristics of collections and quality indicators, profiling, collections programme
5. Museum and gallery products and their social impact, communication with the public through visual means b) exhibitions, displays, collection catalogues, exhibition catalogues, collections, journals and the role of the artist
6. Marketing of museums and galleries, taking into account the possibilities open to artistic solutions a) forms of public use of museums, current trends, institutional culture b) audience segmentation and target groups, audience building, communication and promotion, development of communication strategies, museums and galleries in relation to tourism and cultural tourism, tasks for the artist